Do you have amazing product ideas but nothing is moving?

Are you worried that competitors are out-innovating you?

Are you spending too much on AWS?

Are you struggling to adopt serverless? Maybe you don’t know if you’re doing it right?

Don’t worry, I’m here to help :-)


My value proposition is to help you increase your agility and enable your teams to go faster and deliver more with less.

Imagine if your feature velocity goes from months to days, and your systems become more scalable, more secure, more resilient, AND cheaper to run! Sounds too good to be true? I have done it before.

My advice is trusted by clients around the world, including household names such as these featured clients.

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For CXOs: strategic directions and market trends.

For teams: architecture reviews and best practices on CI/CD, security, scalability, performance and cost.

For everyone: unbiased, no-BS advice from one of the most respected engineers in the serverless space.


Go from zero to knowing how to build production-ready serverless applications in 2 days with my hands-on workshop.

A detailed curriculum is available here.


Work with you to achieve your desired business outcome on a fixed price.

Maybe you want to take a new product to market quickly.

Or maybe you want to cut down on your AWS bill or build a proof-of-concept using a new AWS service.

Let’s schedule a call to talk about your project and how I might be able to add value to your business.

Schedule a Call


Save me some $$$’s

Is your AWS bill spiralling out of control? Let’s fix it.

    Fee: 10% of what I save you in the 1st year


Set you on your way to serverless and equip you with the tools you need to get started on the right track.

   Fee: $2500
  • Interview engineers and key technology decision-makers to understand system requirements and constraints.
  • Produce a written report consisting of:
    • recommendations for how you should start, and in the case of a migration, which systems to start with.
    • recommendations for best practices to adopt for testing, deployment, etc.
    • recommendations for tools for deployment, CI/CD, monitoring, etc.
  • Share basic project templates where applicable.

Well-architected review

Let’s make sure you’re following best practices for security, reliability, performance efficiency, cost and operational excellence.

   Fee: $3000
  • Conduct architecture review with the engineering team and technical leadership
  • Produce a written report consisting of:
    • problems in the current design and implementation, ranked by severity
    • suggested resolutions for these problems
    • suggested general improvements

Start on the right foot

Why fix problems later when you can get it right the first time?

    Engagement: 2 weeks
  • Engage for a continuous block of 2 weeks.
  • Identify systems that are a good fit for serverless.
  • Run a hands-on workshop to get teams up to speed on best practices and common architecture patterns.
  • Pair with a team to implement a POC or migrate their first service to set a good example for other teams to follow.
  • Pair with the teams to build out custom templates and tools as necessary.


Ask for help when you need it.

     Engagement: 5 or 10 days in total
  • Reserve a number of days upfront and use them as you see fit.
  • Adhoc consultation and architecture reviews.
  • On-site or remote pairing to accelerate implementation and troubleshooting.

Teamwork makes the dream work

For those with an appetite for fast & reliable outcomes, from a TEAM with a proven track record.

    Engagement: tailored to deliver the outcome you want
  • NOTE: this engagement is with both me and my team, not just myself.
  • We will bring you over a decade of experience of building reliable and scalable systems on AWS.
  • We worked together previously and migrated a social network to serverless in 6 months.
  • We will help you accelerate the delivery of the product or feature.
  • We will put in place a strong foundation for future work to be built upon.
  • We will ensure best practices are applied from the start and that the work is done right.
  • We will document architecture decisions so they can be reviewed and challenged when requirements change in the future.
  • We will ensure our work is well tested and automated as much as possible.
  • We will train your engineers on the job and pair with them to ensure they can thrive even after we leave.

Let’s schedule a call to talk about your project and how I might be able to add value to your business.

Schedule a Call


I have been fortunate to work with some of the best and brightest people out there.

My clients come from all around the world, and span across a diverse range of industries, from finance, e-commerce, automobile to public services.

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TotallyMoney, a leading FinTech company in the UK, is using serverless technologies to help improve the UK’s credit score.

InDebted is revolutionizing the debt collection industry in Australia, and is doing it with a serverless-first mindset.


“Serverless is easy, we don’t need any help”

Serverless technologies have simplified many aspects of application development, but it also represents a significant paradigm shift and is moving at an enormous pace. The AWS ecosystem and best practices around them are evolving on a daily basis, and most find it difficult to keep pace with the updates. As a result, many are following out-dated advice that doesn’t take into account new service features and tools that are now available to them.

As someone who’s solely focused on the serverless space and is working closely with both AWS and third-party vendors, I’m in a much stronger position to offer you the most timely advice based on the latest developments in the platform and the wider ecosystem.

“Your service is expensive, we can’t afford it right now”

On paper, I can totally understand that. But consider the cost of your engineering team going down the wrong path, and then having to backtrack in 3 months time. Many of my clients came to me late on in the project, only to discover significant issues in their architecture because they lacked the necessary knowledge early on. Not only did they waste months of development work, but they now have to spend even more development time to undo their previous work and re-architect. Project launches are delayed, reputations are damaged, and the financial costs are significant.

In every single case, the damage was completely preventable if they had asked for help when they needed it. Better guidance and direction early on would have steered them on the right path. The lost productivity from the development team alone would have paid for my services 10 times over.


I have run production workloads at scale in AWS since 2009 and have a track record of improving businesses with technology. For instance, I lead a small team that transformed a social network to run almost entirely on serverless in 6 months. We addressed the technical debt we inherited and added lots of new features along the way. We went from 4-6 production releases a month to averaging 80 a month. Feature delivery time went from months to days, and sometimes even hours. Along the way, the system also became more scalable, resilient and over 90% cheaper to run.

Before transitioning to consulting, I have worked as a principal engineer or architect within a variety of industries ranging from banking, e-commerce, social networks to mobile gaming. I’m also a prolific writer, trainer, speaker, and regular contributor to many open-source projects. For my contributions towards the AWS community, AWS has recognised me as an AWS Serverless Hero since 2018.


Tell me about your project and let’s explore the possibilities.

I book projects on a first come, first served basis and priorities given to current clients. Reserve your spot on my calendar to make sure you get the maximum value from my service and meet those project and launch deadlines!

Schedule a Call